La Orotava has paid tribute to one of the key figures behind its most cherished tradition. César Hernández Martínez (1908–1999) has been awarded the title of Villero de Honor posthumously in recognition of his vital role in shaping the municipality’s famous Romería.
The official ceremony took place on 3 June 2026 in the Town Hall’s Plenary Chamber and brought together family members, friends and local representatives to celebrate his lasting contribution to the cultural identity of La Orotava.
The Architect of the Modern Romería
César Hernández is widely recognised as the driving force behind the structure of the Romería that continues today.
On 21 June 1936, the Liceo de Taoro, under his presidency, joined forces with La Orotava Town Hall to organise the pilgrimage in a format that would become the model for future generations.
Key elements introduced under this structure included:
✔ Decorated traditional carts (carretas)
✔ Livestock participation
✔ Folklore groups and musical performances
✔ The route from San Francisco to El Calvario, still followed today
These additions helped transform the event into one of the most important traditional celebrations in the Canary Islands.
Recognition During a Special Anniversary
The award forms part of the commemorations marking the 90th anniversary of the modern organisation of the Romería, although this year’s event will celebrate its 89th edition on 14 June 2026.
La Orotava’s Romería, held in honour of San Isidro Labrador and Santa María de la Cabeza, remains one of Tenerife’s most iconic cultural and religious events.
A Lasting Legacy
The tribute ceremony was led by Mayor Francisco Linares and attended by the honouree’s son, César Hernández García, and grandson, Juan Francisco Hernández Reverón, who delivered a speech on behalf of the family.
Through this distinction, La Orotava recognises the dedication, vision and commitment of a man whose work helped shape a tradition that continues to bring together thousands of residents and visitors every year.
Nearly nine decades after helping create the modern Romería, César Hernández’s legacy remains firmly woven into the history and identity of the municipality.